Genzy builds your entire outbound engine: verified decision-maker data, deliverability infrastructure, sequences and reply handling across email, Telegram and LinkedIn. You get qualified leads — and the data to plan sales on.
We work with
01 / Outbound
A new channel for generating B2B leads.
Recognised yourself in the left column — we'll model the funnel for your vertical on a free call. In the right one, we'll tell you straight that this channel isn't for you.
02 / Process
A transparent pipeline: every stage has a measurable output you can see in a shared dashboard.
Research
Interviews with you and your sales team, analysis of closed-won deals, competitor teardown. We define segments, pains and value in your buyer's language.
Segment & offer map
Infrastructure
Separate lookalike domains, mailboxes, SPF / DKIM / DMARC, warm-up. Set up so your primary company domain is never at risk.
Warmed domains & inboxes
Data
Automated sourcing combined with manual checks: right company, right title, valid contact. Junk is filtered out before a single send.
Verified prospect list
Messaging
Each segment gets a 3–5 touch sequence personalised by company and role. We run several hypotheses in parallel and compare.
A/B sequences per segment
Launch
Gradual volume ramp-up, daily deliverability checks, replies handled within the business day, leads qualified and handed to you.
Qualified leads in your CRM
03 / Scope
Everything that happens before the first email — and drives 70% of the result.
The technical layer where outbound usually breaks.
Turning replies into qualified leads and data into decisions.
Channels
04 / Stack
We're not locked into one tool — the stack is assembled per project and handed over to you.
Data
Sending
Automation
Sources
05 / Cases
Numbers from completed projects. We don't report open rate: tracking was disabled on most campaigns and the metric is no longer reliable.
Reply rate by case
Marketing agency — paid ads and SEO for SaaS
Polymer packaging manufacturer
Contract supplement manufacturing
B2B wholesale supply
Biotech raw material production
Full-cycle content production
PR agency for manufacturing companies
Sales team training
SaaS for digitising the sales team
Reply rate is calculated against emails sent. Narrow verticals have smaller lists but convert to deals better.
06 / Calculator
Based on the averages across our cases. Move the sliders to match your business and see a realistic range for leads and revenue.
Touch volume we send out
Revenue from one new customer
How many qualified leads turn into sales
Forecast
24
Qualified leads per month
1.9
Deals per month
571,392 ₽
Revenue per month
+793%
ROI
Indicative only: actual performance depends on your niche, offer and data quality. On the call we model it against your real numbers.
07 / Pricing
No hidden costs: infrastructure, data and tooling are included.
Start
90,000₽
4 weeks
A minimal pilot: we build everything from scratch and validate three segments against real replies.
Growth
160,000₽
2.5 months
The core engagement. Long enough for hypotheses to play out and the lead flow to stabilise.
Win
250,000₽
4 months
For companies that already know the channel works and want to take the whole vertical.
When it pays back
Email outbound pays back from month three onwards. It might break even on the first reply, or on the last email of the last sequence. With deal sizes above 100K ₽ one or two deals is usually enough.
Prices exclude VAT. Final pricing depends on the vertical, volume and data complexity.
08 / FAQ
The first 2–3 weeks go into research, data sourcing and domain warm-up — a technical requirement you can't skip without landing in spam. First replies typically arrive in week 3–4, first qualified leads in week 4–6.
From month three onwards. Outbound can break even on the first reply or on the last email of the last sequence — that's the nature of the channel. With deal sizes above 100K ₽, one or two deals is usually enough.
Not on the pilot: we validate the hypotheses honestly and show you the real numbers for your vertical. After the pilot, once there's data, we can commit to a target.
No. We never send from your primary domain. We register separate lookalike domains, warm them up and send only from those. Your company email stays clean.
Because we disable open tracking on most campaigns: the tracking pixel hurts deliverability, and since the changes in mail clients the numbers stopped being trustworthy. We look at replies, qualified leads and closed deals.
We contact business addresses with a legitimate business proposal, identify the sender and include an opt-out in every email. For EU prospects we work on the legitimate-interest basis and honour objections immediately.
One hour for the kickoff interview, access to data about your existing customers, and one person on your side who can answer product questions quickly. After that — just work the leads.
Usually one of four things broke: deliverability, data quality, the offer, or reply speed. On the first call we review your previous attempt and show you exactly where it leaked.
All domains, mailboxes, data and sequences are handed over to you. You can continue on your own or with another team. We don't hold clients hostage with access.
09 / Contact
Tell us about the product and who you sell to. On the call we'll size up the funnel, the expected results and a realistic lead volume.
